IVR (Interactive Voice Response)

AI Revenue Forge Glossary · all terms

The 'press 1 for service' phone tree most businesses use as their front line. IVR is NOT conversational AI — it's a decision tree that frustrates callers. Modern AI receptionists replace IVR with natural conversation.

Why this matters

If you're evaluating AI receptionist vendors, understanding the vocabulary helps you ask the right questions and spot the difference between marketing buzz and production-grade product. See 10 vendor evaluation questions for the full framework, or jump to the ROI calculator to run your own numbers.

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